Sophia Haynes

Graphic Designer
Atlanta

Sophia Haynes

Graphic Designer
Atlanta

Sophia Haynes

Graphic Designer
Atlanta

Experience

Graphic Designer

Maniac Agency

August 2023 - April 2024

Led design and launch of 5 websites, ensuring seamless user experiences

Directed UX process, conducting research, wireframing, prototyping, and testing

Created brand identities and print materials, maintaining brand consistency

Collaborated on social media content creation and design with the copywriter

Assisted in directing brand films and photo shoots, enhancing brand storytelling

Graphic Designer

Maniac Agency

August 2023 - April 2024

Led design and launch of 5 websites, ensuring seamless user experiences

Directed UX process, conducting research, wireframing, prototyping, and testing

Created brand identities and print materials, maintaining brand consistency

Collaborated on social media content creation and design with the copywriter

Assisted in directing brand films and photo shoots, enhancing brand storytelling

Graphic Designer

Maniac Agency

August 2023 - April 2024

Led design and launch of 5 websites, ensuring seamless user experiences

Directed UX process, conducting research, wireframing, prototyping, and testing

Created brand identities and print materials, maintaining brand consistency

Collaborated on social media content creation and design with the copywriter

Assisted in directing brand films and photo shoots, enhancing brand storytelling

Graphic Designer

Maniac Agency

August 2023 - April 2024

Led design and launch of 5 websites, ensuring seamless user experiences

Directed UX process, conducting research, wireframing, prototyping, and testing

Created brand identities and print materials, maintaining brand consistency

Collaborated on social media content creation and design with the copywriter

Assisted in directing brand films and photo shoots, enhancing brand storytelling

Graphics Coordinator

HBO, HBO Max, Max

June 2022, Aug. 2023

Spearheaded Max rebrand project for domestic & international graphic spots, over 10,000 approved graphics

Optimized graphic toolkits within our expansive asset library, increasing efficiency & effectiveness of marketing campaigns

Conducted comprehensive research on typefaces, fonts, and plug-ins for campaigns & show looks

Produced on-brand graphic elements, adhering to broadcast/platform specifications

Collaborated closely with cross-functional project teams, coordinators, and editors, optimizing graphic assets to meet diverse promo deliverables

Graphics Coordinator

HBO, HBO Max, Max

June 2022, Aug. 2023

Spearheaded Max rebrand project for domestic & international graphic spots, over 10,000 approved graphics

Optimized graphic toolkits within our expansive asset library, increasing efficiency & effectiveness of marketing campaigns

Conducted comprehensive research on typefaces, fonts, and plug-ins for campaigns & show looks

Produced on-brand graphic elements, adhering to broadcast/platform specifications

Collaborated closely with cross-functional project teams, coordinators, and editors, optimizing graphic assets to meet diverse promo deliverables

Graphics Coordinator

HBO, HBO Max, Max

June 2022, Aug. 2023

Spearheaded Max rebrand project for domestic & international graphic spots, over 10,000 approved graphics

Optimized graphic toolkits within our expansive asset library, increasing efficiency & effectiveness of marketing campaigns

Conducted comprehensive research on typefaces, fonts, and plug-ins for campaigns & show looks

Produced on-brand graphic elements, adhering to broadcast/platform specifications

Collaborated closely with cross-functional project teams, coordinators, and editors, optimizing graphic assets to meet diverse promo deliverables

Graphics Coordinator

HBO, HBO Max, Max

June 2022, Aug. 2023

Spearheaded Max rebrand project for domestic & international graphic spots, over 10,000 approved graphics

Optimized graphic toolkits within our expansive asset library, increasing efficiency & effectiveness of marketing campaigns

Conducted comprehensive research on typefaces, fonts, and plug-ins for campaigns & show looks

Produced on-brand graphic elements, adhering to broadcast/platform specifications

Collaborated closely with cross-functional project teams, coordinators, and editors, optimizing graphic assets to meet diverse promo deliverables

Digital Managing Editor

The Red & Black, Newspaper

August 2018 - Mar 2020

Utilized Google Analytics to conduct research & generate reports on digital metrics

Achieved weekly goal of 150,000 views & additional 5,000 Instagram followers

Oversaw and mentored digital team including social media editor, podcast producer, newsletter editor, TikTok editor, photo editor, etc.

Contributed to various digital projects encompassing web and app development, social media campaigns, and more

Led the implementation of SEO strategies, resulting in a 20% increase in organic traffic over six months

Digital Managing Editor

The Red & Black, Newspaper

August 2018 - Mar 2020

Utilized Google Analytics to conduct research & generate reports on digital metrics

Achieved weekly goal of 150,000 views & additional 5,000 Instagram followers

Oversaw and mentored digital team including social media editor, podcast producer, newsletter editor, TikTok editor, photo editor, etc.

Contributed to various digital projects encompassing web and app development, social media campaigns, and more

Led the implementation of SEO strategies, resulting in a 20% increase in organic traffic over six months

Digital Managing Editor

The Red & Black, Newspaper

August 2018 - Mar 2020

Utilized Google Analytics to conduct research & generate reports on digital metrics

Achieved weekly goal of 150,000 views & additional 5,000 Instagram followers

Oversaw and mentored digital team including social media editor, podcast producer, newsletter editor, TikTok editor, photo editor, etc.

Contributed to various digital projects encompassing web and app development, social media campaigns, and more

Led the implementation of SEO strategies, resulting in a 20% increase in organic traffic over six months

Digital Managing Editor

The Red & Black, Newspaper

August 2018 - Mar 2020

Utilized Google Analytics to conduct research & generate reports on digital metrics

Achieved weekly goal of 150,000 views & additional 5,000 Instagram followers

Oversaw and mentored digital team including social media editor, podcast producer, newsletter editor, TikTok editor, photo editor, etc.

Contributed to various digital projects encompassing web and app development, social media campaigns, and more

Led the implementation of SEO strategies, resulting in a 20% increase in organic traffic over six months

Education

Graphic Design, Bachelor of Fine Arts

University of Georgia

Graphic Design, Bachelor of Fine Arts

University of Georgia

Graphic Design, Bachelor of Fine Arts

University of Georgia

Graphic Design, Bachelor of Fine Arts

University of Georgia

Journalism, Bachelor of Arts

University of Georgia

Journalism, Bachelor of Arts

University of Georgia

Journalism, Bachelor of Arts

University of Georgia

Journalism, Bachelor of Arts

University of Georgia

Journalism, Bachelor of Arts

University of Georgia

Skills

Graphic and Digital Design

Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere, XD, Lightroom, After Effects) and Figma, with a strong understanding of typography and visual aesthetics.

Graphic and Digital Design

Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere, XD, Lightroom, After Effects) and Figma, with a strong understanding of typography and visual aesthetics.

Graphic and Digital Design

Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere, XD, Lightroom, After Effects) and Figma, with a strong understanding of typography and visual aesthetics.

Graphic and Digital Design

Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere, XD, Lightroom, After Effects) and Figma, with a strong understanding of typography and visual aesthetics.

UI/UX Design

Adept at designing user interfaces with a focus on user experience, utilizing tools like Adobe XD and Figma to create intuitive and engaging designs for web and mobile applications.

UI/UX Design

Adept at designing user interfaces with a focus on user experience, utilizing tools like Adobe XD and Figma to create intuitive and engaging designs for web and mobile applications.

UI/UX Design

Adept at designing user interfaces with a focus on user experience, utilizing tools like Adobe XD and Figma to create intuitive and engaging designs for web and mobile applications.

UI/UX Design

Adept at designing user interfaces with a focus on user experience, utilizing tools like Adobe XD and Figma to create intuitive and engaging designs for web and mobile applications.

Digital Marketing, Social Management

Knowledgeable in utilizing tools for social media strategy, scheduling, and analytics to enhance online presence and engagement.

Digital Marketing, Social Management

Knowledgeable in utilizing tools for social media strategy, scheduling, and analytics to enhance online presence and engagement.

Digital Marketing, Social Management

Knowledgeable in utilizing tools for social media strategy, scheduling, and analytics to enhance online presence and engagement.

Digital Marketing, Social Management

Knowledgeable in utilizing tools for social media strategy, scheduling, and analytics to enhance online presence and engagement.

Data Analysis and Visualization:

Skilled in using Google Analytics and Tableau for data collection, analysis, and visualization to drive business insights and decision-making.

Data Analysis and Visualization:

Skilled in using Google Analytics and Tableau for data collection, analysis, and visualization to drive business insights and decision-making.

Data Analysis and Visualization:

Skilled in using Google Analytics and Tableau for data collection, analysis, and visualization to drive business insights and decision-making.

Data Analysis and Visualization:

Skilled in using Google Analytics and Tableau for data collection, analysis, and visualization to drive business insights and decision-making.